Touchstone Eight Rosé
A rosé for every day. With its refreshing strawberry and red fruit character and a full texture, Touchstone Eight is a carefully crafted wine produced from grapes grown in California's sundrenched Lodi appellation. This delicately tinted wine is a classic aperitif, that can be enjoyed any place - any time. Slightly lower in alcohol, but full of flavor.
With 8% alcohol, as its name implies, Touchstone Eight falls in the middle of TFC's range of lighter style wines, and it is one of the most extensively researched of that range. The wines themselves were designed to live up to the promise of “The New Lighter California Style of Wine” and to be particularly compatible with California lighter-style healthy cuisine. Both product and packaging underwent particularly rigorous testing, including focus groups and an extensive quantitative study. In blind tastings, the wines themselves were characterized 95% of the time as being comparable in structure to market leading benchmark wines (i.e. the lower alcohol went undetected) with very highly positive references to aroma and flavour. The label design received over 85% approval in the quantitative study for its combination of elegance and modernity, yet traditional quality wine cues.
The most extensive consumer research study to date into the reduced alcohol wine category shows high demand for such products. more >